Nauci Dizajn

Nauči Dizajn is the largest design education platform in the Balkans, with over 4,000 students trained. What started as an online course platform has evolved into a full mentorship program, guiding students through active, hands-on career development with direct mentor oversight.

Their existing logo and visual identity felt like a school from the early 2000s, outdated, flat, and misaligned with the modern online platform they had grown into. As they shifted from selling courses to building careers, the brand needed to evolve with them and reflect the authority and energy of a leading educational institution.

A full rebrand - 211 concepts later. The new logo is an abstract mark built on a hexagon, balancing the forward motion of student progress with the stability and authority the platform has earned. A fluorescent green became the new signature color, immediately setting them apart from every traditional education brand in the region. A paired serif and sans-serif type system rounds out the identity, modern enough for the web, authoritative enough to be taken seriously.